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Crisis Centre

The importance of media relations:

  • Differentiate the university from other post-secondary institutions, increase its exposure and help to build its profile and reputation.
  • Reinforce the university’s mission as a publicly funded organization that supports future development, economic growth and academic opportunity.
  • Share information about topics/initiatives with target audiences.
  • Promote the university’s people and programs.
  • Provide researchers with an opportunity to profile their work and generate interest among potential research partners.
  • Generate new philanthropic opportunities.
  • Boost internal morale through positive media coverage.
  • Assist with student recruitment and attract new faculty.
  • Extend the university’s reach, reinforce its brand and communicate its achievements.
  • Communicate the university’s contribution to the regional and provincial economy and its role in the social and cultural development of the community.

Need media relations support? We can help! Submit a completed Project Initiation form.

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